Best mates Daniel Allen and Edward Ross are two carpenters by trade who met on a Brisbane building site in 2014. After Dan tragically lost a close mate to suicide in 2015, the two tradies identified two glaring problems – 1. The tone of the mental health conversation was too serious 2. Ordinary Australians don’t know where to go to first seek support.

In 2018, the boys launched TradeMutt – A social enterprise workwear company by tradies for tradies. Their funky workwear was designed to take a more fun, light-hearted and colourful approach to normalising mental health conversations on a daily basis. TradeMutt is now a national brand that has helped bring impact to culture and job sites across the country.

In June 2020, the pair launched TIACS – a free, early intervention mental health counselling service for the entire blue collar sector. To date, TIACS has supported over 16k individuals at a return to the Australian community of $2.5m in free services, receiving numerous national accolades.